Learn how to get more visits, more often by visiting Impact Data during Foodservice at the Melbourne Convention and Exhibition Centre

Whether you have a loyalty program or not, customer retention is the key to growing your business. Come visit the Impact Data stand at Stand B24, near the conference theatre and cafe, at  Foodservice Australia, and we’ll show you how to gather your audience from all of your business systems and use this to drive … Read more

Impact Data Holiday Hours 2021

From the whole team at Impact Data we wish you a happy holidays!Impact Data will be closed on public holidays over the festive period. 14–24 DecemberOpen25–28 DecemberClosed29–31 DecemberOpen1-3 JanuaryClosed4 JanuaryOffice re-opens; normal business hours resume. We are here to help – any urgent technical matters will be responded to as a priority. All other requests will be handled promptly when … Read more

Impact Data – the story

2021 marks 21 years of Impact Data helping businesses get more visits, more often.  Founded by four friends Lachlan Opray, Matt Fitzgerald, Kurt Opray and Brett Hogarth;  Impact Data is one of Australia’s quiet success stories.  Initially providing innovative digital marketing products to Victorian pubs, Impact Data now boasts clients of all sizes around Australia, … Read more

Hands-free marketing with TalkBox Journeys

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Introducing TalkBox journeys, a feature that lets you send customers a dynamic series of emails and SMS messages based on their behaviour and engagement to drive more visits, more often. Journeys is part of TalkBox Pro which is now available. How it works A customer begins a journey when they qualify for a filter condition … Read more

New TalkBox feature – Save time with sections

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Introducing sections, a handy new TalkBox feature that allows you to save a chunk of content and reuse it later. Saved sections solve the problem of consistently reusing parts of an email that don’t warrant an entire template.   Create a library of your favourite layout blocks that you can quickly and easily drop into emails, … Read more

Case study – The Chesterford Group

The Chesterford Group,  connecting with their customers to boost sales by £15,000 The Chesterford Group, a rapidly growing chain of fish and chip outlets recently trialled Impact Data’s automated customer retention solution in 10 sites.  Our series of email and SMS messages set up to surprise & delight and reward customers, increased sales by almost … Read more

New to TalkBox – Emojis in SMS

In TalkBox, you can now add emojis in the body of your SMS.  🥳 Emojis take the form of the infamous yellow smiley🙂 or icons that represent actions🕺🏻, emotions😂 and objects 🍉. Emojis are a fun way to make your message stand out and boost engagement. Why use emojis? Capture your customer’s attentionIncrease engagement and clickthrough … Read more