It’s time for the second instalment of the TalkBox Top 3. Welcome to Part 2.
The Impact Data Blog is a great place to find out what’s trending, any Impact Data news, check out the latest case studies and deep dive into our connections and partners.
The top 3 read articles on our blog are…
 | 1. Hospo Events Calendar Here is the latest blog about our calendar. |
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 | 2. Level Up Your Communications Our TalkBox tips for advanced users. |
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 | 3. Automated Communications Reports detailing how you can access stats on how your Welcome, Revisit and even Birthday communications are going. |
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They say a picture is worth a thousand words, so we regularly spotlight key TalkBox features with a training video. Subscribe to our YouTube channel so you never miss them.
The most viewed recent Spotlight Videos:
 | 1. Connections Understand the health of your data connections in TalkBox with our TalkBox Feature Spotlight on Connections. Watch it here |
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 | 2. Feedback & Net Promoter Learn how the Net Promoter Score (NPS) tool in TalkBox lets you send follow-up communications based on how they rated your business. Watch it here |
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 | 3. Merge Fields Learn about Merge Fields in your TalkBox account, how it can add personalisation of your communications and reflect more about your customers. Watch it here |
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| TalkBox delivers when it comes to automated promotions that drive more visits, more often, without you lifting a finger. Here are the most important messages to drive your business: |
| 1. Welcome message – start the relationship off right by letting a customer know what they can expect from your business, your communications and or your loyalty program. A great idea is to add Feedback to understand how your customer feels early in the relationship. 2. Birthday – we all love to be celebrated and acknowledged on our special day. And for hospitality businesses, birthdays are a great source of function bookings. Don’t collect DOB? Ask us to help with an Update Details campaign or a Celebrate Me promotion. 3. Lost Promotions – did you know that when a customer has had 3 visits, we calculate an expected next visit based on only their behaviour? That means when you trigger an automated message after the customer has missed their expected next visit, you know that you aren’t giving away margin because that customer had fallen out of their expected pattern. Setting up a series of Lost promotions with vouchers is a great way to re-engage customers who had stopped visiting. |
