Now Book It and TalkBox  – Automating your customer engagement and retention program

The powerful combination of Australian tech companies, Now Book It and Impact Data, helps hundreds of hospitality businesses get customers to revisit without lifting a finger.

As the leading reservation platform across Australia and New Zealand, Now Book It supports businesses across the hospitality landscape to manage reservations and now with the launch of their new AI Assistant Sadie, they even help manage phone bookings.

TalkBox by Impact Data has connected with Now Book It for many years, helping hospitality businesses leverage the valuable data they create when a customer makes a booking.  When booking data is added to TalkBox, not only do businesses have access to all of their customers in a digital marketing platform that analyses customer behaviour, we trigger the ‘messages that matter’ to get customers to revisit.

Our hands-free marketing helps busy hospitality business owners get customers revisiting, enquiring about functions and even selling gift cards.

How do we do it?

  • We connect TalkBox to your Now Book It Reservation Diary
  • Your past bookings are added to the account, so even on day 1, we know who is ready to be prompted for a visit
  • Each day, forward bookings are added, and confirmed visits update the contacts in your TalkBox account
  • Fields such as Total Visits, Days Since Last Visit and Expected Next Visit Date are updated on each contact and used to trigger the right message at the right time to get that next visit, function enquiry, gift card sale or even collect more information like DOB about your guests. Learn more about the Fields in a Now Book It connected TalkBox account here.
  • All of your data is in one place and can be used by your team or agency to send your additional marketing messages.

A TalkBox account connected to Now Book It can also be connected to other data sources such as order at table or POS loyalty, to give the business a single view of their customers’ visitation and spend patterns and create a more personalised marketing experience. We can even identify customers who have made a booking but aren’t yet members of your loyalty program and invite them to become members.

Want to know more about how our hands-free marketing program drives more bookings and revenue for your business?

LEARN MORE or CONTACT US

Sarah Franklyn
Author: Sarah Franklyn