Author: Kate Brook

Keep your customers safe with a free tool from Impact Data – VisitSafe

Introducing VisitSafe, a free tool designed to help re-open your business confident you’re keeping the community safe. A contactless way to safely record and store customer visits to meet government requirements for COVID-19 contact tracing.  Powered by Impact Data the team behind the clever marketing application TalkBox, VisitSafe is a completely free service for all […]

SMS dramatically boosts sales for Sydney restaurant.

Restaurant marketing expert Clive Morley from Foodshot has revealed some astonishing results from an SMS campaign he ran with Sydney restaurant Long Chim. Famous for serving traditional dishes from Thailand, Long Chim (which means come and try) is by chef David Thompson. Pre COVID-19, the restaurant did not offer take away so when restrictions were […]

Telling your take away and delivery story

Hospitality businesses across the globe are rapidly changing their offering to takeaway and delivery options to keep some form of revenue flowing in. For many businesses this has been a massive upheaval to operations and the focus has been on selecting the right technology partner and assessing your menu’s appropriateness. Delivery and takeaway may become […]

SMS DRAMATICALLY BOOSTS SALES FOR SYDNEY RESTAURANT LONG CHIM

Restaurant marketing expert Clive Morley from Foodshot has revealed some astonishing results from an SMS campaign he ran with Sydney restaurant Long Chim. Famous for serving traditional dishes from Thailand, Long Chim (which means come and try) is by chef David Thompson. Pre COVID-19, the restaurant did not offer take away so when restrictions were put in place, […]

Take your TalkBox communications to the next level with images from your partner CCA

One of the real challenges in making your digital marketing compelling is having great images.  Images that reflect the food and drinks that your business actually sells and to help drive customers to order from you. Adding beverages to your basket can attract significant margin and increase your basket size.  Both of which are incredibly […]

Impact Data to virtualise attendance at the AHG

Authorities are advising we should avoid large public gatherings as an effective measure to contain the spread of COVID-19. Just this morning the Australian Grand Prix was cancelled following this same advice. Containing the spread of the virus is particularly relevant in the club and gaming sector given the risk to the senior members of […]

Helping your business navigate the virus

With the unfolding COVID-19 situation, world authorities are working hard to protect communities. In these times following health advice and keeping individuals safe is the priority. The most critical advice is if you or your staff are unwell then do not present for work.   Airlines such as Qantas and British Airways have shown good leadership […]

We are not in the real estate business anymore

Gone are the days that you simply create a great space, hire a good barista or handsome bartender, open the doors and expect business to keep coming in day after day. Hospitality venues across Australia are still using old tools to operate in a completely new marketplace. In the current climate, businesses can’t afford to […]

The benefits of an engaged audience

Our  Operations director Mark Tunstall talks to PROPEL about the benefits of an engaged audience.  Engaging customers ‘boosts voucher redemption and marketing responses’: Restaurant and bar operators with an engaged customer base achieve a voucher redemption rate of more than 15% compared with the market average of 10%, according to a study by Impact Data.  […]