– 2020 Report –
Greater personalisation and data-driven targeting has helped businesses using TalkBox to stay connected with their customers and keep them coming back.
This clever use of customer information has contributed to a more engaged audience and higher open rates. Our analysis shows customers are listening and want to hear from your business. Generally, email open rates have declined but our report bucks that trend.
A key takeaway from our 2020 report: build a list of fans.
Create a list of customers who want to hear from you. Connecting your data sources such as guest WiFi, POS, or booking platform to TalkBox means you will be able to communicate with your most recent and engaged customers.
Customers who ‘opt-in’ to receive marketing communications through these streams will be a valuable audience, and your communications will be less likely to end up in their spam or junk folders.
Want to know more about connecting the data sources in your business? Talk to us today.
Read about how one franchise uses guest WiFi to drive loyalty here.